SERENGETI

Serengeti, founded in the United States in 1982, is a brand built on exceptional lens technology. Named after the African reserve, it stands for clear, protected sight in every lighting condition.

What sets Serengeti apart is the lens: photochromic lenses that adapt to light intensity in real time, and Spectral Control technology that filters blue light while enhancing contrast and colour. The Drivers lens, introduced in 1985 and engineered for driving, made the brand a byword for outstanding lens quality.

At Prizma Optic you'll find a curated selection from Serengeti, with professional advice and a personal fitting. We ship across Israel — and if you're nearby, you're welcome at our Ashkelon store (Herzl 32).